Imboru Tours Limited is a company fully owned by Tanzanians with the insight knowledge of the country. The name of the Company - Imboru is derived from the proper name for Mbulu District and its Headquarters established by Germans in 1905. The district is one of the places in Tanzania where the four major African linguistic families cohesively subsist in.

The linguistic families are Bantu (Mbugwe), Nilotic (Barbaig), Cushitic (Iraqw) and Khoisan (Hadzabe). The District encompasses the Lake Manyara and Tarangire National Parks, soda lakes Eyasi and Manyara.